YouTube to Introduce New Podcasts Homepage & Audio Ads

YouTube is reportedly gearing as much as enter the podcast section and tackle {industry} giants like Apple and Spotify. In response to a report by PodNews, YouTube is supposedly planning so as to add a devoted “Podcasts” homepage at youtube.com/podcasts for improved search and discovery.

YouTube Podcasts, YouTube, Podcasts
YouTube to Introduce New Podcasts Homepage & Audio Adverts

The report principally outlines an 84-page doc that was allegedly leaked on the web and carries the roadmap laid out by the corporate. The doc is meant for using podcast publishers and claims that YouTube is planning to increase into the podcasts market.

The web video sharing platform is alleged to be creating straightforward and easy methods for the podcasts to be uploaded on its platform. In the meantime, the corporate can also be bringing audio advertisements offered by each Google and different companions for its viewers listening to music, podcasts, and different audio content material.

YouTube can also be stated to be updating its analytics by integrating new knowledge metrics designed for audio creators. This step is meant to seamlessly combine its knowledge with the industry-standard podcast measurement platforms like Nielsen, Podtrac, and Chartable.

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